The Wall Street Journal‘s China weblog has noted recent efforts to promote Vancouver-based animation studios for content partnerships with Chinese companies, with Vancouver mayor Gregor Robertson touring the country last week with digital animation executives in tow touting lower production costs and tax incentives vs. Hollywood animation studios. Hollywood has spent significant money and resources building up the Chinese market, with DreamWorks investing at least $330 million to build a new studio in Shanghai, and the Chinese government itself has promoted efforts to build up the local animation industry. The effort seems to run in parallel with comparable efforts in live-action films, and Vancouver can already rack up one win as Nerd Corps recently announced a deal with China’s Ciwen Media Group to import the action cartoon Slugterra to China.
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